Professionals you need
from people you know.

From dog walkers and babysitters,
to hairstylists and personal trainers, to...

Are you a service professional?

Referrals from familiar faces

Only see professionals your friends recommend. Prefer enables you and your friends to share that little black book of your favorite service professionals. No more anonymous reviews.

Book and pay, all in one place

No last-minute ATM mayhem, texting back-and-forth, and awkward apologies. Leave behind all the friction and frustration. Working together, all in one app.

A big network of small-world connections

Share recommendations and pay it forward to your friends. Refer your friends to great professionals, and your professionals to great clients.

Our mission

We empower service professionals and clients to find each other and work together. We long for the sensation of living in a small town, where relationships and reputations are paramount and everyone you work with is referred by friends. We want it back.

By tapping into your address book, Prefer lets you recommend trusted service providers to friends and family.

This Startup Wants To Be The Antidote To Exploitive On-Demand Platforms

Instead of star ratings, you can find your next dog walker, or babysitter with recommendations from friends.

This app wants to bring a personal touch to the gig economy

Prefer thinks it can be different by focusing on recommendations between friends.

Benchmark Investor Scott Belsky's Startup Prefer Shares Your Experts With Friends

Prefer will become users’ go-to source for every professional with whom people have a close relationship.

With Series A funding from Benchmark, Prefer takes the wraps off its new marketplace